The name

Post/Author/DateTimePost
#1

zombiegleemax

Apr 04, 2004 15:58:38
Where did they get the name Alternity?

Was this a good name for the product?

Why didn't they advertise it better or it all?
#2

lissa

Apr 10, 2004 17:59:43
1. It was an alternative to D&D.

2. Who knows?

3. It was advertised a lot and they had several worldbooks for it.
#3

zombiegleemax

Apr 12, 2004 20:47:36
where was it advertised outside of Dragon?

I talked with J D Wiker about advertising on mainstream media for WoTC products. He said they don't plan to advertise D20 Future hoping word of mouth carries the day. Good luck with that!!
#4

lissa

Apr 13, 2004 22:06:43
Check out the D20 system sci-fi board. They're already talking about it and wondering what it will have inside. So it should be interesting to see how much interest D20 Future will generate.
#5

zombiegleemax

May 05, 2004 7:43:27
On a sci fi board is a good start, but it won't generate a single more player than without advertising. The opportunity boat is leaving the WoTC dock!!
#6

ranger_reg

May 06, 2004 4:29:19
Hmph.

Other than product placement -- like in the GE commercial -- I've yet to see a 30-second TV commercial advertisement pitching D&D since the start of the new millenium. In fact, I've yet to see ANY other RPG company advertising their wares on TV.

If WotC willing, they should shell $2 Mil for a spot on Thursday's Friends series finale episode. That's about as much it would cost to air a commercial during the Super Bowl (but Janet Jackson showing her puppy is free).
#7

zombiegleemax

May 06, 2004 20:43:26
Who is in charge should consider shelling out the money somewhere along the line. I guess they are satisfied with the market as is.

I think a young marketing rep wanting to move up could hatch a plan to advertise which would bring in the bucks!! Hope there is one out there.